Privacy Notice

We are committed to making healthcare more accessible online whilst protecting and respecting your privacy.

This Privacy Policy (along with our terms of service) explains how we use any personal information we collect about you when using this website.

The data controller for the DoctorLink site is Medvivo Digital a company registered in England with company number 10337756 with registered offices at Oakhill House, 130 Tonbridge Road, Hildenborough, Kent, England, TN11 9DZ.


• What information do we collect about you?
• How will we use the information we collect about you?
• Where and how we store your data?
• Marketing
• Opting out
• Access to your information and correction
• Cookies
• Other websites
• Changes to our privacy policy
• How to contact us

What information do we collect about you?

We collect information about you when you register with us and when you complete a symptom assessment.

We also obtain information about you including your NHS Number from the Personal Demographic Service (PDS) and from your registered GP’s computer system.

Information we collect from you or the above sources may include your name, date of birth, gender, NHS Number, address, email, phone number, elements of your health record for example your prescriptions or any allergies and GP appointment details.

Website usage information is collected using cookies.

How will we use the information we collect about you?

We collect information about you to enable us to best identify the nature of the problem or illness you are experiencing so that we can recommend the best care or course of action.

We also use information collected from you to personalise repeat visits to our website.

Providing you give consent we will also share information with your registered GP and other health care providers e.g. a pharmacist to enable them to provide you with the most informed level of care possible.

Your data may be anonymised for the purposes of research to help us enhance the quality of our service.

To prevent third parties from pretending to be you we may to establish your identity by passing your details to an Identity Assurance Provider.

Medvivo Digital will not share your information for marketing purposes with any other companies.

If we are required to by law or regulation we may disclose information as required to the relevant regulatory body.

Where and how we store your data?

We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy. Any information we store is held on secure servers located in England.

We do not store any data other than cookies (see below) on the device that you use to access this site.

Data is retained in accordance with the NHS Records Management Code of Practice for Health and Social Care.

Unfortunately the transmission of any information via the internet is not completely secure. We will do our best to protect your personal data by encrypting it in transit but we cannot guarantee its security; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access


We would like to send you information about other services of ours which may be of interest to you. If you have consented to receive marketing, you may opt out at a later date.

Opting Out

If you no longer wish to be contacted for marketing purposes, please follow the instructions to unsubscribe included in any communication which we send to you.

We will ask for your consent every time we want to share your information with a third party, for example your GP.

If you no longer wish us to use information from PDS or your GP then you can still use DoctorLink but as an anonymous user. Just sign out of your current account to do this. Please note this may mean certain functionality is no longer available to you.

Access to your information and correction

You have the right to a request a copy of the information that we hold about you. If you would like a copy of your personal information please email us at [email protected] or write to us at the following address: Medvivo Digital Limited, Fox Talbot House, Greenways Business Park, Chippenham, Wiltshire, SN15 1BN. We may make a small charge for this service.

We want to make sure that your personal information is accurate and up to date. You may ask us to correct or remove information you think is inaccurate.


We use cookies to distinguish you from other users, to help us provide you with a good experience when you visit DoctorLink and also to help us improve DoctorLink. If you require more information on how and what we use cookies for please see our Cookie Policy.

Other websites

Our website contains links to other websites. This privacy policy only applies to this website so when you link to other websites you should read their own privacy policies.

Changes to our privacy policy

We keep our privacy policy under regular review and we will place any updates on this web page. This policy was last updated on 16th March 2017.

How to contact us

If you have any comments or concerns regarding our privacy policy please contact us via [email protected].